MOTHERSHIP WELLNESS
Human Behavior & Embodied Performance
High Touch Coaching for Regulated Bodies and High Performing Lives
THE FOUNDER
Twenty years at the intersection of behavioral science, metabolic nutrition, and functional strength.
Ashley Damaj is a competitive natural bodybuilder and truly holistic health coach who works 1:1 with clients on sustainable, identity-based change rather than willpower-based trying. Every protocol is built from curiosity, non-judgment, behavioral science, metabolic nutrition, and functional movement.
Board Certified Behavior Analyst
Cornell Trained Nutritionist
Personal Trainer + Natural Athlete
USC Master of Social Work
WHO WE SERVE
Individuals with high octane lives stuck in patterns and results they are aware of but cannot change.
WHO
Those in shifting life phases navigating body composition. High performers whose nervous systems are fried. People healing from perfectionism, anxiety and/or depression.
WHAT
We unite behavioral science, metabolic nutrition, functional movement, nervous system regulation, and life coaching into one effective, cohesive protocol built around your real life.
WHY
Habits are skills, not willpower. Whether you are navigating HRT, GLP-1s, or a body that no longer responds the way it used to, we identify the dependent variables driving your outcomes and engineer change from the root, not the symptom.
Whether you are facing a strategy problem, a mindset problem or an accountability issue, the approach is the same: understand the behavioral architecture, regulate the nervous system, and build skills that compound.
WHAT WE OFFER
Four ways to work with Mothership.
Deep Work
A 50-minute consultation into your behavioral architecture, goals, history, and the patterns currently holding you back. We map out what needs to change and if Mothership programs are right for you.
Youth Empowerment
Private 1:1 coaching for kids and teens in movement, nutrition, and behavior change, plus Junior Baddie, a 4-week series for girls ages 7 to 13 to learn strength, nutrition, and embodiment.
Meal Prep
Sourced immaculately and made with love. Eat like a hippy bodybuilder with a Michelin star.
Individual Sessions
Customized 1:1 support for training, bodywork, nutrition, or habit-based behavior coaching to help you dismantle stuck patterns and optimize your day-to-day performance.
DATA & TRACKING
Your results are happening for a reason. We measure why.
We decide the dependent variables tracked. Your outcomes are a function of measurable inputs. We define what to measure, establish baselines, and adjust protocols based on the data, not guesswork. Every variable we track is chosen because it has a causal relationship to the result you want.
HABITS & NUTRITION
Habits and behaviors are skills, not fixed personality traits.
Metabolic nutrition meets behavioral science. We build (and prepare) functional food as medicine protocols around your real life, your grocery stores, your cooking willingness, and your reward cycles. No rigid meal plans you abandon in week two. Instead, identity-based habit change that compounds.
Custom Macros
Calculated from your activity, goals, and body composition data.
Food Diary
Photo-based logging with recent and frequent quick-add inside the app.
Habit Protocols
Targeted habits with streak tracking and biweekly accountability.
MOVEMENT STRATEGY
Functional strength, built around your body and your schedule.
Customized exercise programs delivered through the Mothership App with video form-checks sent directly to Ashley. Whether you train at a gym or at home, your program adapts to your equipment, your workout level, and your available days. Progressive overload, tracked and adjusted in real time.
MESSAGING & COMMUNITY
Direct access to Ashley's private cell. Every text answered by her, not junior coaches or AI.
24/5 text support, group chats inside the Mothership App, and a Skool community with courses and Masterclasses. You are never managing this alone. Ask questions, reply to prompts, and learn alongside other high-performing clients on the same path.
Private Cell Access
Text Ashley directly with questions, updates, and form-check videos.
Group Chats
Reply to prompts and connect with peers inside the Mothership App.
Skool Community
Course access, Masterclasses, and a curated learning library.
BEHAVIOR & LIFE COACHING
Behavior change is the through-line of everything we do.
As a Board Certified Behavior Analyst with a Master of Social Work from USC, Ashley brings clinical-grade behavior change to your goals. We work on the patterns underneath the patterns: your reward cycles, your nervous system regulation, your identity, and the environmental design that makes change stick without white-knuckling willpower.
CLIENT TRANSFORMATIONS
Real people. Real data. Real change.
Aly
Alisha
Trish
From osteoporosis to 10% increase in bone density
Corina
PRICING & PACKAGES
Choose your level of support.
Highest Touch
3 month container
$8,500 paid in full
160 mins/week, one payment for the full 3 month container.
$8,500 / 3 month container
160 mins of weekly training or therapy, split between 2 or 4 sessions.
$4,500 paid in full
80 mins/week, one payment for the full 3 month container.
$4,500 / 3 month container
80 mins of training or therapy per week, split between 1 or 2 sessions.
$2,550 paid in full
80 mins/week, 40% off + $150 consult credit. Paid in full.
$1,200 deposit + $550/mo for 3 months
80 mins/week, 40% off + $150 consult credit. $1,200 deposit + $550/mo.
Monthly installment plans available.
- Biweekly 30 min 1:1 check-in to evaluate progress
- Customized nutrition, exercise & behavior program
- Direct access to Ashley's private cell
- Course access including Masterclasses
- 24/5 text support
- In-person or video sessions
Foundational
3 or 6 month container
3 Month Container
$1,500 paid in full
6 Month Container
$2,500 paid in full
Monthly payment plans available.
- Biweekly 20 min check-ins to evaluate progress
- 1 hour onboarding call
- Customized nutrition, exercise & behavior program
- Course access including Masterclasses
- 24/5 text support
- 6 month option includes a comprehensive written plan
YOUR NEXT STEP
Ready to build something that lasts?
Start with a paid consultation. We will map your behavioral architecture, your goals, and the right program for you.
EXPLORE PROGRAMS & CHECK OUTOr book a paid consultation first.